Software Process Improvement Network

 (C-SPIN) Meeting

AT&T Center Campus  

AT&T Institute 2501 W. Eagle Way

Hoffman Estates, IL 60192


       Wednesday, April 27, 2011

6:00 - 7:00 PM – Atrium:  Registration & Networking (Bring your own refreshments!)

7:00 - 8:30 PM – Auditorium: Presentation

8:30 - 9:00 PM – Auditorium: additional Q&A and discussion



Doing The "Nearly Impossible" Relatively Easily

Control Change, Culture, Workforce Alignment, and Organizational Politics.


Jim Stanton, Perception Management, Inc. (Group Atlantic, Inc., Strategic Partner)




In managing an organization to achieve goals, the staff meeting is used to disseminate directives and gather status information - critical for validating directives, determining situation gaps, and developing additional ‘corrective’ directives. However, due to the translation that occurs when information is passed throughout a hierarchy, this information dissemination and collection process inherently leads to considerable artificial, illusory, fraudulent, and misinformation, resulting in misunderstandings that lead to solutions of symptoms of problems not the real problems.  CEOs and CIOs, good managers, and fine technicians have lost their jobs as a direct result of this daily phenomenon. Corporate disasters such as the Firestone Tire debacle, Enron, WorldCom, Tyco International, Global Crossing, and have occurred.


This presentation illustrates with examples how serious trouble develops and describes a methodology to deal with it by measuring and managing the "translation" problem. Case studies to illustrate how critical 'intangibles' can be made 'tangible' and dealt with effectively. Examples include dealing with change management, goal alignment, IT technology program utilization, employee satisfaction, project management, and productivity improvements.


About the Presenter

Jim Stanton is the founder of Perception Management, Inc., a consulting firm that provides the Perception Analysis Methodology (PAM) and related services. Jim has 45 years of experience including 8 years as the COO of a Fortune 500 company, founder of 3 consulting firms, creator of the Perception Analysis Methodology, and advisor to several CIOs and CEO's. His early career was as a physicist/mathematician developing guidance equations for the first moon landing that lead to a strong focus on 'cause and effect' management approaches that work. He is certified in I.T.I.L., CoBit, and ODR Change Management. Jim can be reached at


Driving and Parking Directions and Last Minute Instructions

Check for a map of the AT&T Center Campus and any last minute details.


About C-SPIN

C-SPIN is a leadership forum for the free and open exchange of IT process improvement experiences and practical ideas. We promote achieving higher levels of process maturity, software quality, and mutual respect. Companies, academic institutions, government organizations, and individuals are invited. For information about C-SPIN and its board, contact Tony Kvitek at

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